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Marketing Your Practice’s Hearing Aid Financing Options to Drive Growth

Partnerships between lenders and hearing care professionals can ensure that proper information is relayed to consumers with specific loan possibilities, such as low-interest loans that can work over 24, 36, 48, or 60 months. “Successful hearing care providers understand how to position financing as the ability to move forward with an improved quality of life,” says Chris Klemick of Ally Lending, “which is being able to hear well on a daily basis.”

Back to Basics: Linguistics 101 for Hearing Healthcare Professionals

The Speech Intelligibility Index (or SII) shows some interesting characteristics. The difference between 340 Hz and 3,400 Hz (coincidentally the bandwidth of the telephone) is fairly similar for continuous discourse, whereas there is a high frequency bias for nonsense syllables. That is, whenever there is a context to speech, there is a greater reliance on lower frequency sounds.

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