Free Webinar on Clinician Well-being Offered by Ida Institute
This four-part course taught by Dunay Schmulian, PhD, addresses causes and remedies for such things as vicarious trauma, compassion fatigue, and burnout.
Category: Marketing
Marketing
Latest
Marketing
Latest
Preparing Your Hearing Care Practice for OTC Hearing Aids
OTC hearing aids don't have to be something you dread. You can use it as an opportunity to revolutionize your practice and make changes that work in both your and the consumers’ favor.
Marketing
Latest
The Key to Getting the Ear of a “Younger Crowd” May Not Be What You Think!
How can hearing care providers appeal to a younger audience and promote care-seeking behavior when they need it the most? The Hearing Review compiled three tips on how to engage a younger audience with the right message.
Financial Services
Latest
Trends in the Aging Population—Economics and Hearing Aid Affordability
While financing is increasingly making an impact, too many consumers are still unaware of the many ill effects of poor hearing. HR sat down with Dr Brian Taylor to get an idea of the level of knowledge within the general public, and what can be done to improve the situation.
Growth Strategies
Latest
Phone Script Tips: Arming Your Receptionist or PCC with the Tools to Succeed
In some ways, handling the initial phone call from a potential customer is as important as programming a hearing aid, says hearing care consultant Von Hansen. Because you don't have to worry about hearing aid programming, verification and validation, AR, etc, if you can’t get the patient to come into your office in the first place.
Surveys & Statistics
Latest
US Hearing Aid Sales Fall by 18% in 2020
According to Hearing Industries Association (HIA) statistics, total net hearing aid sales in 2020 reached 3.47 million units, a decrease of 18.0%, with the private/commercial sector experiencing a decrease of 14.2% and the US Department of Veterans Affairs (VA) a decrease of 34.0%. Here is an analysis of hearing aid sales in 2020, including state-by-state unit losses, and what the future might hold in 2021.