Category: Marketing



Maintaining a Strong Online Presence Can Be Key to a Successful Business

Managing your “online profile” is a critical component of doing business in the modern world, and building a strong on-screen reputation will position you in the most favorable manner. Here is a list of tips that can help ensure your practice’s solid reputation and stellar service stand out from the crowd.

Surveys & Statistics


US Hearing Aid Sales Fall by 18% in 2020

According to Hearing Industries Association (HIA) statistics, total net hearing aid sales in 2020 reached 3.47 million units, a decrease of 18.0%, with the private/commercial sector experiencing a decrease of 14.2% and the US Department of Veterans Affairs (VA) a decrease of 34.0%. Here is an analysis of hearing aid sales in 2020, including state-by-state unit losses, and what the future might hold in 2021.