Tag: unitron

Sandy Brandmeier Joins Sonova Wholesale US as New President

On October 31, Sandy Brandmeier officially joined Sonova USA and will work alongside current US Wholesale President Jan Metzdorff, who has been on a limited assignment in North America since August 2016. Over the next 5 months, both will work in concert to ensure a seamless transition until Brandmeier takes over full responsibility as President of Sonova Wholesale US on April 1, 2019.

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Survival Strategies in a Competitive Hearing Healthcare Market

To formulate any reasonable strategy for thriving in today’s hearing healthcare market, it is useful to understand where we are today, how we got here, and what might come in the future. Part 1 of this 2-part article offers a perspective about how industry consolidation has changed the hearing healthcare market and the current major trends that could influence the future strategies of an independent practice owner.

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Sonova Announces New SWORD "Made for All” Platform; Phonak Audéo B-Direct

Phonak has announced the introduction of Audéo™ B-Direct, a new “Made for All” hearing aid that directly connects to any cell phone with Bluetooth® 4.2 technology, including Android™, iPhone®, and the most other “classic” cell phones that can be popular with older adults. ‘Hearing Review’ looks at the new technology and interviews Phonak President Jan Metsdorff on the day of the product’s official US launch in Chicago.

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