“The Over-the-Counter Hearing Aid Act,” passed in 2017, directs the FDA to create a new category for self-fit hearing aids—requiring no intervention from a licensed professional—for people over 18 with mild-to-moderate hearing loss.
In this new role, Taylor will focus primarily on scientific marketing and communication, competitive analysis, and industry landscape and trends, while maintaining close relationships with global colleagues, customer-facing teams, and customers.
Hearing aid net unit sales in the United States grew by 3.4% in 2017, with a 4.0% growth rate for the commercial/private sector and 0.92% for the Department of Veterans Affairs (VA), according to statistics generated by the Hearing Industries Assn (HIA), Washington, DC.
In this webinar on “Battling Big Box Retail: Private Practice Hearing Care in the Era of Mass Retailers,” Tina Soika, MS, provides the 6 most successful strategies private practices can utilize to compete effectively against Big Box stores. Now available on demand.
Read More
In its annual report, GN Store Nord reported strong fourth-quarter financial results that were in line with analysts’ guidance: an organic growth of 13% for Q4. For 2014, GN ReSound delivered 8% organic growth, driven by its MFi ReSound LiNX™ and Beltone First product lines, while GN Netcom had 11% organic growth.
Read More
Audiologist Garry G. Gordon, owner of EAR Inc, discusses how to recognize and capitalize on opportunities for business and career success in hearing healthcare.
Read More
The hearing aid industry will top 3 million units in 2014. Here is a review of projected 2014 hearing aid sales and a perspective on what the growth of Costco represents for the overall hearing healthcare market.
Read More
How does an audiologist compete with Big Box chains like Costco, electronic shopping carts on the Internet, and one-stop mail-order shopping through health insurance companies? Holly Hosford-Dunn uses a prescient article written 14 years ago to illustrate the solution(s).
Read More
Audiologist Gyl Kasewurm, AuD, says she is convinced independents can and will survive in the era of big box stores in the hearing healthcare market. Her opinion article in the July 2014 Hearing Review explains why.
Read More
If hearing care professionals want to stay competitive and relevant, and attract new patients, they need to level the playing field. One of the most effective ways to do this is through differentiation. This article explores several key findings from a recent benchmark survey, and offers practical advice on putting these findings into action.
Read More
“We’re now one of the largest—if not the largest—hearing aid distributors in the market, but I really don’t want anyone to know that,” said Costco VP Richard Chavez in a recent article in Bloomberg Businessweek.
Read More