Search Results for: Hearing aid sales

Loyalty Marketing Strategies in Hearing Healthcare

We must embrace the new OTC technology because of the role it can play in the service of our patients’ hearing care needs. We can expand the market by providing it as a treatment option. We can implement our patient loyalty programs and make sure we hold on to the FDA-approved hearing aid market that is currently served. These new patients/entrants into our practices should stay loyal to us for all of their fitting needs, trading up when medically necessary, all their lives.

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Can Apple AirPods Be Used As Hearing Aids?

The short answer: No, but the situation is complex. As this article explains, the key problem with the wireless Bluetooth protocol is latency—or the amount of time it takes to capture, process, amplify, and convey the signals wirelessly to the earbuds.

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What If Audiologists Didn’t Dispense Hearing Aids? A Comparison Between Québec and Ontario

At one time, audiologists were limited in their activities to testing hearing and prescribing—but not dispensing—hearing aids. What if we could go back before June 1978 and see what the field of audiology might be like if the fork in the road that led to the dispensing of hearing aids was never taken by the profession? The contrast between dispensing models in Quebec and Ontario provide some possible insights into what that “alternate future” might look like.

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