Search Results for: Hearing aid sales

Competing in the New Era of Hearing Healthcare, Part 3: Differentiating the Practice with Product and Technology

Adding value to the patient experience requires change. The use of innovative products and technologies in a hearing healthcare practice is essential for survival—and it is expected by patients. Why send patients to the internet or electronic stores for products that can be offered in the practice and increase the patient experience? Why not use technology to improve practice procedures and efficiency?

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AuDACITY 2019 Spotlights Hearing Loss in Older Adults

Starting Thursday in National Harbor, Md, this year’s ADA convention schedule is particularly packed with special sessions for audiologists who work with older adults, in addition to the usual wide variety of business-oriented sessions that help independent hearing care practice owners build their businesses.

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Service-Delivery Considerations of Direct-to-Consumer Devices in the New Age of Rehabilitative Hearing Healthcare

While hearing care professionals might perceive OTC/DTC as a threat or detrimental to their professional autonomy and livelihood, authors Rupa Balachandran and Amyn Amlani show how there are opportunities to meet the demand of listeners with impaired hearing through the provision of revenue-generating professional services. These service opportunities allow for the preservation of the independent practice channel for those practitioners who understand and recognize the economics of the transformed, and continually evolving, US hearing healthcare environment.

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Competing in the New Era of Hearing Healthcare, Part 1: Developing a Sound Competitive Strategy

Should you try to compete on price, focus on a specific audiological niche like pediatrics or implants, or differentiate your practice by creating a unique patient experience? Longtime private practice audiologist, Robert Traynor, EdD, MBA, explains how to “avoid getting stuck in the middle” and instead develop a competitive strategy that is right for your hearing healthcare practice and right for your market.

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IntriCon Provides Insights into OTC Hearing Aid Market; Experiences Some Headwinds in Q2 2019

The company is bullish on the prospects of the upcoming OTC hearing device regulations from FDA, which it anticipates being issued this November and implemented in mid-2020. In his comments to investors, IntriCon CEO Mark Gorder was also optimistic that the new OTC hearing device regulations would be more liberal relative to the amount of allowable gain and for whom the devices might be intended.

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MarkeTrak 10: Hearing Aids in an Era of Disruption and DTC/OTC Devices

On the eve of major changes in the regulations governing the distribution of hearing aids in the United States, including the new upcoming class of over-the-counter (OTC) hearing devices, MT10 looks at consumers’ perceptions about hearing aids and personal sound amplification products (PSAPs)—as well as their attitudes about OTC devices and do-it-yourself hearing care.

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Sonova to Supply Costco Kirkland Signature (KS9) Hearing Aids

Sonova, the Swiss-based parent group of Phonak, Unitron, and Hansaton, confirmed that it has been awarded the contract to supply Costco’s Kirkland Signature 9.0 (KS9) hearing aids. Although the KS9 will use Sonova’s wireless SWORD chip set, the new product is said to be unique in many important ways from the other hearing aids in the Sonova group.

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