The sky is not falling, but to extend the analogy, the weather for hearing healthcare is changing dramatically. In fact, digital momentum is changing every field and every industry, and it will especially threaten anything that is relatively easy to duplicate. Thus, authors Chistopher Schweitzer and Mark Kaal suggest that the future of hearing healthcare will hinge not on product types or even product categories, but rather on those processes that incorporate a wider and better scope of patient services and counseling.
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