Sikka Receives $5.5 Million in Support Funds
Sikka Software announced that the company has received $5.5 million in Series B funding from Sierra Ventures, with participation from its Series A investor, ATA Ventures.
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Search Results for: Hearing aid sales
Audiology Systems Is US Distributor for Path’s Sentiero Products
Audiology Systems, Schaumburg, Ill, announced that it will now be distributing the Sentiero line of audiology devices by PATH Medical Solutions in the United States.
Read MoreWilliams Sound Names Erikson Commercial as Canadian Distributor
Williams Sound named Erikson Commercial as its exclusive commercial sound distributor in Canada. Erikson, a division of JAM Industries, has been a distributor of audio and music equipment for more than 25 years.
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Turtle Beach Appoints Bruce Thompson as Eastern Regional VP
Turtle Beach Corporation, San Diego, Calif, announced the appointment of Bruce Thompson as eastern regional vice president of its HyperSound Hearing Solutions.
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Siemens Audiology’s New Name Is Sivantos; Purchase Finalized
The purchase of Siemens Audiology Solutions has been finalized and a name has been chosen for the newly acquired Siemens hearing instrument division: Sivantos.
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Illustrative Analogies for Dispensing Professionals
Author Roy Bain explains how framing ideas in ways patients can easily understand positively reinforces their decision about purchasing a hearing aid.
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ESCO Hires New COO and EVP
ESCO has announced the appointment of Kathleen Kuntz as its new chief operations officer, and Jim Guthier as its new executive vice president.
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IntriCon Partners with PC Werth as Supplier to NHS
IntriCon announces exclusive distribution agreement with PC Werth in the United Kingdom as a main supplier of low-cost, high-quality hearing aid products to the National Health Service (NHS) Supply Chain’s National Framework.
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IntriCon Names Delain Wright as New Vice President
IntriCon Corporation announced that it has appointed Delain Wright as vice president of business development, value hearing health.
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AHAA Annual Convention Scheduled for February 2015 in Florida
Nearly 400 professionals are expected to attend the AHAA annual convention held February 18-21, 2015 in Orlando, Florida to help celebrate AHAA’s 20 years of service.
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The “Meat and Potatoes” of Running a Private Practice Presented at ADA Convention
As part of a daylong session at the ADA 2014 Convention that covered different aspects of “Taking Care of Business,” consultant and business coach Steve Woodward gave a talk titled “Meat and Potatoes.” Woodward’s dynamic presentation covered business strategies designed to help private audiology practices work more effectively in a relatively small and competitive marketplace.
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ADA “Raises the Stakes” and “Goes All In for Audiology” at Annual Convention in Las Vegas
The Academy of Doctors of Audiology 2014 Convention provided new insights into many of today’s hottest topics in audiology, from aging and cognition, to private practice management in the age of Big Box retailers, to effective tinnitus management.
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The Arc Honors Oticon for Support of People with Disabilities
In October 2014, The Arc of Somerset County honored Oticon as a key partner in helping to make employment for people with disabilities possible. Oticon provides contract work for three Arc Adult Training Centers where individuals assemble the boxes and interior box shells used to package the company’s hearing solutions.
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Blog: Words Matter; May We Not Allow Them to Scatter
Christopher Schweitzer, PhD, examines word usage, and related confusion surrounding the PSAP terminology and designation, in the hearing health industry–primarily for hearing aid consumers. Relatively recently, the term ‘PSAP’ has been introduced and circulated within the profession to represent a personal sound amplification product, leading to consumer confusion. This unfortunate outcome is perhaps the reverse effect of the FDA’s “Guidance” paper’s intent to clarify product distinctions.
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Know Your Marketing; Know Your ROI
Effective marketing requires establishing benchmarks for successful efforts, collecting the data generated by your marketing tactics, and measuring their success or lack thereof through ROI analysis. Ultimately, ROI analysis provides you with the knowledge and ability to adjust your marketing plan to capture beneficial trends or eliminate wasteful spending.
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