Search Results for: Hearing aid sales

Q2 Sales Up…Slightly

According to Hearing Industries Association (HIA) statistics, US net hearing instrument sales increased by 2.93% to 686,165 units during the second quarter of 2010; however, private sector sales (ie, disregarding VA activity represented by red

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Fewer Wires, Less Complexity, and More Connections: The New Challenge for Wireless Hearing Instruments

Research was recently conducted by ReSound to create a comprehensive understanding of trends and preferences for wireless hearing instruments in the market today among hearing aid users, as well as hearing care professionals. The study results, presented here, have been used in guiding and refining the development of the company’s new wireless technology.

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MarkeTrak VIII: 25-Year Trends in the Hearing Health Market

Over the last generation, the hearing loss population grew at the rate of 160% of US population growth. Hearing aid market penetration continues to increase slowly (now 1 in 4 people with hearing loss) as do binaural fittings (8 out of 10). However, less than 1 in 10 people with mild hearing loss use amplification, and 4 in 10 people with moderate-to-severe hearing loss use amplification for their hearing loss. These and other findings are part of the most complete compilation yet of MarkeTrak consumer demographics and trends.

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