Genesis AI provides a new hearing experience with new system features

Starkey, a US based manufacturer of hearing devices, has unveiled a redesigned hearing technology. The result is Genesis AI, a new, unprecedented experience for both patients and hearing professionals. Completely renovated from the inside out, the system features an all-new processor, sound, industrial design, and fitting software. 

“The future of Starkey has been created by pushing the edge of what was possible,” said Starkey President and CEO Brandon Sawalich. “With Genesis AI, we did just that. Proven through patient research and over one million hours in development, Genesis AI is the best sounding, best performing hearing aid available, offering infinite benefits to patients and hearing healthcare professionals alike. From the beginning, we have never wavered from providing exceptional service and groundbreaking innovations, creating Caring Technology.”

The brandnew Starkey Neuro Processor features the company’s most advanced processor technology, which mimics the function of the central auditory system through a Deep Neural Network (DNN) on-chip accelerator and automatic functions.  It’s the smallest processor ever by Starkey, but also the most powerful with 6 times more transistors. The Starkey Neuro Processor operates quickly and quietly, and is up to 4 times faster than previous processors. Using less power and more processing, it’s equipped with 5 times more computational memory and 10 times the amount of non-volatile memory.   

“By spending countless hours with hearing professionals and patients, researching and analyzing every element of the hearing journey, we relentlessly pursued how to develop and bring the most advanced hearing technology to professionals and patients in a simple and intuitive way,” said Achin Bhowmik, Ph.D., Chief Technology Officer and Executive Vice President of Engineering at Starkey. “Our all-new, powerful processor was designed to work like the human brain, leveraging the neuroscience of the ear-brain connection and information processing to create better sound quality, pushing energy-efficient artificial intelligence to its limits, analyzing and automatically optimizing sound over 80 million times an hour. Genesis AI’s improved performance levels are unlike anything else in the industry, while doubling the battery life.”

Genesis AI features a discreet design that’s durable and comfortable for all-day wear, includes RIC RT, and the battery holds up to 51 hours on a single charge. The new mRIC R has the second longest-lasting RIC rechargeable battery life with up to 41 hours on a single charge.

Genesis AI’s improved streaming capabilities utilize binaural phone steaming, sharing information to both ears directly and simultaneously. This supports two-way, hands-free calling through compatible Apple and Android devices and makes it easier for patients to enjoy their favorite music with more natural results.

The new My Starkey App gives patients full control over their hearing aids, plus the ability to get helpful tips, track their health, and access intelligent features.   

Source: Starkey

Images: Starkey