Signia announced that it recently hosted an interactive virtual event with comedy group The Second City for Signia’s hearing care professional customers and employees.

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“Given the impact COVID-19 has had on all of our lives, we recognized the need to relax and recharge together, even if it was virtually,” said Mike O’Neil, President of Signia US. “Our customers and employees are at the core of our success, and it’s more important than ever to maintain and improve these relationships with social distancing guidelines in mind.”

The event began with a welcome message and short introduction from O’Neil and was followed by a variety of fast-paced, upbeat sketches and improvisation performed by The Second City, according to Signia. Event attendees also had the opportunity to join in on the interactive comedy experience and share suggestions via chat. 

When designing the event, Signia chose The Second City due to its “world-renowned reputation in the comedy space and its ability to connect with attendees of all ages.” The comedy group is where stars like Bill Murray, Joan Rivers, Mike Myers, Tina Fey, Keegan-Michael Key, and Stephen Colbert launched their comedy careers. The group launched in 1959 as a small cabaret and has grown to include theaters and training centers in Chicago, Toronto, and Hollywood. 

“While we can’t currently be together physically, live, interactive events help foster important connections with our employees and customers. We hope the guests enjoyed the event, and we look forward to hosting more complimentary programs in the future,” said O’Neil. 

Signia aims “to enhance human performance through iconic innovations that shape the prescription audio category.” In addition to hearing aids, Signia also delivers “tools and apps to increase customer interaction and engagement at all levels of hearing aid management.”

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Source: Signia

Images: Signia, The Second City