Summary: GN’s LISTEN TO THIS masterclass video series provides hearing care professionals with expert insights and practical strategies to connect hearing health with brain health and improve patient quality of life.

Key Takeaways:

  1. Focus on Hearing-Brain Health Connection: The series highlights the critical relationship between hearing loss and cognitive decline, showing how addressing hearing health can reduce dementia risks.
  2. Expert-Led, Practical Content: Leading experts deliver nine concise, on-demand modules, offering actionable insights for hearing care professionals to apply in clinical settings.
  3. Free Resources for HCPs: Upon completing the masterclass, participants gain access to educational materials to help counsel patients on the cognitive benefits of hearing care

GN, a global provider in intelligent hearing and audio solutions, and its partners announced the launch of the LISTEN TO THIS masterclass video series. This educational initiative is designed to empower hearing care professionals (HCPs) with essential insights into the critical interplay between hearing health, brain health and overall quality of life.

A Master Class on Hearing Health

The LISTEN TO THIS masterclass series addresses the urgent need for greater awareness of the link between hearing health and brain health. Recent studies have identified hearing loss as a potentially modifiable risk factor for the development of dementia and suggest that hearing aids could slow down cognitive decline by up to half in individuals at increased risk.(1,2) However, translating these findings into practical, real-world applications remains challenging. The series delves into the latest research providing HCPs with cutting-edge insights and practical strategies to incorporate this knowledge into their practice and counsel patients on the positive benefits of hearing care.

Each module is crafted and presented by leading experts in the field, like board-certified neurologist Anitha Rao, MD, and otologic surgeon and epidemiologist Frank Lin, MD, Phd, ensuring that the content is applicable in real-world clinical settings. The series includes nine on-demand videos which concisely yet comprehensively cover topics such as the importance of hearing care, the impact of hearing loss on brain physiology, and cognitive screening in audiology.

“This is the first time an educational resource of this standard has been made available specifically for the audiology community, and marks a significant milestone in our commitment to the advancement of audiology and hearing healthcare,” says Scott Davis, Hearing Division President at GN. “By leveraging the expertise of world-renowned specialists, we are pioneering a new approach to understanding the connections between hearing loss and broader brain health. Our goal is to facilitate meaningful conversations about integrating hearing care with overall health strategies.”


Further Reading


Hearing and Brain Health: Understanding The Relationship

“The relationship between hearing and brain health represents one of the most promising frontiers in preventive neurology,” says Rao. “Research shows that addressing hearing loss, along with other modifiable risk factors, could potentially reduce cognitive decline and dementia risk by up to half in high-risk individuals, making hearing care professionals critical partners in brain health preservation. This Masterclass series bridges an important knowledge gap by providing evidence-based tools for hearing care professionals to identify cognitive concerns early and engage in meaningful conversations about brain health with their patients.”

Launched earlier this year, LISTEN TO THIS is a global initiative aiming to ensure hearing health is recognized as an important factor in good cognitive health and overall well-being. In an unprecedented collaborative effort, leading public and private organizations, including UsAgainstAlzheimer’s and the National Acoustics Laboratories (NAL), have united with a common goal and this masterclass series is an important step in the right direction.The LISTEN TO THIS Masterclass series is available for free now at https://goto.listentothis.com. Once HCPs complete all the modules, they will gain access to accompanying informational brochures and posters to use in their practices with their patient.

Photo: Dreamstime

References:

  1. Livingston G, Huntley J, et al. Dementia prevention, intervention, and care: 2020 report of the Lancet Commission. The lancet. 2020 Aug 8;396(10248):413-46.
  2. Lin FR, Pike JR, et al. Hearing intervention versus health education control to reduce cognitive decline in older adults with hearing loss in the USA (ACHIEVE): a multicentre, randomised controlled trial. The Lancet. 2023 Sep 2;402(10404):786-97.