ESCO, a provider of extended warranties and Loss and Damage coverage, announced that it has purchased Midwest Hearing Industries, Inc. (MWHI), an Edina, Minn-based hearing aid insurance company.

ESCO CMYK Color Logo - w tagline[1]“We are pleased with the purchase of Midwest Hearing Industries Inc,” said Jim Guthier, president of ESCO. “Midwest Hearing has a great history in providing quality insurance coverage at a competitive price; we are confidant that this purchase will result in improved patient loyalty for practitioners.”


As part of this acquisition, MWHI’s  name has been changed to Midwest Hearing Agency (MHA), and is now a subsidiary of ESCO.

Under the purchase, Midwest Hearing Agency will continue to make insurance coverage available to patients that have lost hearing instruments during their manufacturer’s warranty, or after. Brochures and collateral will be made available to the practitioner; the practitioners will continue to have the option to make this available to their patients.

Source: ESCO, Midwest Hearing Agency

Images: ESCO, Midwest Hearing Agency