Plymouth, Minn — The Elite Hearing Network announced that its sand sculpting fundraiser for the Maui National Guard, held during Elite’s 2012 Annual Business Summit in Maui, Hawaii, raised $13,000.

The event, named “Operation Sandastic,” was designed as a sand sculpting team competition that was open to the more than 900 attendees and vendor partners at the Summit.

Nearly 200 Elite network members participated and donated a total of $13,000 to the local Maui organization, Family & Friends of Na Koa E Kapili, which supports deployed soldiers and their families, including the Maui National Guard.

“We are so proud of our members and vendor partners who showed their sincere appreciation for the National Guard. It’s all too easy to take for granted the sacrifices these soldiers and their families make on our behalf, and giving back to them any way we can is the least we can do,”states Heinz Ruch, president and CEO of Amplifon USA, Elite’s parent company.

During the event, a local professional sand sculptor, Riki Inzano from Art By Riki, instructed participants on sand sculpting techniques. Finished sculptures were judged by members of the National Guard, Heinz Ruch, and Michele Fusco, Amplifon’s senior vice president of Medical Business Operations.

Paul Harkness, Elite’s vice president, commented in the press release, “The fact that our Network members and our vendors chose to spend some of their free time in fabulous Maui to come together and support our military speaks to how important these Guard members are to all of us. It was really a thrill to present the check to Melanie Cook of the Friends & Family organization, and Lt. Matthew Driggers from the National Guard. ”

SOURCE: Elite Hearing Network