Livonia, Mich — The International Hearing Society (IHS) will hold its 60th Annual IHS Convention & Expo taking place September 15 to 17, 2011, at the Seaport Hotel and Seaport World Trade Center in Boston. The theme for this year’s event is “Reinvent Your Business.”

The opening keynote presentation is titled “Innovate Like Edison,” featuring the great grand niece of Thomas Edison, Sarah Miller Caldicott. Caldicott will share the results of her 3 years of research into Edison’s best practices and will help attendees learn how to use these methods to create a competitive advantage for their business.

The keynote officially kicks off the event on Thursday, September 15 and is sponsored by Starkey Laboratories.

The conference will also feature presentations on online marketing, continuing education sessions, a real-ear measurement progressive learning track, the annual membership meeting, and the “bright ideas” expo.

Hearing loop technology is being provided by Wireless Hearing Solutions. Additional event sponsors currently include Avada Audiology and Hearing Care and Oticon.

To register, or for more information on the agenda and lineup of speakers, visit Early registration rates apply through July 4, 2011.

SOURCE: The International Hearing Society