Starkey Hearing Foundation’s public awareness campaign Listen Carefully announced its second national video contest. The contest challenges middle and high school students to create a 30-second video public service announcement (PSA) about noise-induced hearing loss.
Starkey reports that more than 3,000 students from all 50 states participated in the 2015 video PSA contest. The 2015 prize winners from Woodbridge High School in Irvine, California were awarded with a special concert that brought Grammy-nominated artist Aloe Blacc to their school for a private performance in April 2015, with special appearances by Chris Massey, Kyle Massey, and Caroline Sunshine.
For the 2016 video contest, Starkey says that Dot Records recording artists Maddie & Tae, the singing duo behind Billboard’s #1 Platinum-selling single “Girl in a Country Song,” will perform a private concert at the winner’s school in May 2016. Maddie & Tae’s newly-released album, Start Here, and their forthcoming headline tour—kicking off October 7 in New York—will serve as a vehicle for generating awareness about noise-induced hearing loss and help raise funds for Starkey Hearing Foundation’s hearing health initiatives.
“We are so honored to be working with the Starkey Hearing Foundation as hearing loss is such an important issue,” said Maddie.
“It affects so many people, young and old, and we are determined to make people aware of the risks of noise-induced hearing loss,” said Tae.
Thousands of teachers and hearing professionals from across the nation will help promote this year’s contest, according to Starkey.
To learn more about Listen Carefully and the video contest visit the Listen Carefully website.
Photo credit: Starkey Hearing Foundation; Dot Records