The third quarter of this year was a second consecutive record as the hearing instrument market continues to recover from the effects of the pandemic according to an announcement published on the British Irish Hearing Instrument Manufacturers Association (BIHIMA).

UK private market sales have increased by 9% from Q2 to Q3 and are up by 36% on the third quarter of 2019.
The Irish market has shown significant growth, with unit sales up 58% on Q1 this year, and up 79% on Q3 in 2019, according to BIHIMA’s report.
There has been a good recovery in the NHS market, according to BIHIMA, with unit sales of over 350k in Q3 this year, up 41% on the previous quarter, but still down 8% on Q3 2019.
The UK private sector is becoming more sustainable – the UK non-NHS sector has moved away from traditional zinc air batteries to li-ion rechargeable batteries with 68% of all sales now rechargeable: fewer batteries will be required, helping conserve valuable resources, BIHIMA says. The NHS sector is yet to make the switch.

Paul Surridge, BIHIMA Chairman, said, “The industry is making strides to protect the environment as we move towards increased use of rechargeable batteries, most significantly in the UK private sector. We’re pleased to see the NHS market is making a strong recovery and that, for the second consecutive quarter, we’ve hit record highs in both the UK private and Irish market.”

Download the full market data results here.

As a “voice for hearing technology,” BIHIMA regularly monitors the market and releases the results of its members every quarter. To keep up to date with the latest hearing instrument market information sign up to receive BIHIMA’s quarterly results here.


BIHIMA represents the hearing instrument manufacturers of Britain and Ireland, working in partnership with other professional, trade, regulatory, and consumer organizations within the healthcare and charitable sectors. It helps raise consumer awareness about the latest hearing technology and aims to influence government and policy makers to improve the lives of people with hearing difficulties.

Source: BIHIMA

Images: BIHIMA