TV Ears Inc, Amsterdam, NY, announces the launch of its Authorized TV Ears Dealer Program and its Put On Your TV Ears marketing campaign. Authorized dealers will be listed on the TV Ears Web site and included in the TV Ears telephone referral program. The Put On Your TV Ears marketing kit includes everything an office needs to generate doctor referrals, attract new customers, and stimulate existing customers. Each kit includes ads, postcards, statement stuffers, brochures, TV Bucks, and an eye-catching point of purchase display. (888) 883-3277; www.tvears.com.