Franklin will lead global marketing across Ampetronic and Listen Technologies and advance the brands’ shared mission to make audio accessible for everyone everywhere.
Listen Technologies, a provider of advanced wireless listening solutions for 27 years, and Ampetronic, known for its hearing loop systems, have promoted Kim Franklin to chief marketing officer. In this role, Franklin will define and drive global marketing strategy across Ampetronic and Listen Technologies. The brands create assistive listening solutions to make clear audio accessible in any environment or setting.
Franklin joined Listen Technologies in 2014 and most recently was global vice president of marketing. She has formulated and implemented strategic marketing initiatives that have helped Listen Technologies increase brand awareness and revenue.
Strategic Partnership
Franklin has played a key role in communicating Listen Technologies’ and Ampetronic’s strategic partnership under Allvida. Franklin also led the launch of Auri, an Auracast broadcast audio-based assistive listening system that Listen Technologies and Ampetronic co-developed.
“Kim has been instrumental in helping align Listen Technologies and Ampetronic, integrate processes, and foster synergies so the two brands operate as one company with one voice,” says Maile Keone, president and CEO of Ampetronic | Listen Technologies. “Kim connects marketing performance to business growth. Under her leadership, Ampetronic | Listen Technologies will continue to emphasize product innovation, meeting customer needs, and advancing audio accessibility across industries and settings.”
Assistive Listening Solutions to Increase Accessibility
Listen Technologies and Ampetronic develop products and solutions to create equal access to audio for everyone, regardless of environment, hearing ability, or device. According to the companies, the brands have deep channel relationships and vertical expertise and have a history of industry firsts, from ListenIR and ListenWIFI to Auri, which they call the first Auracast ready professional assistive listening system.
“It’s an honor to work with Ampetronic | Listen Technologies and exciting to be advancing audio accessibility for everyone,” says Franklin. “We are passionate about our commitment to quality, service, and accessibility, and bringing faster innovation and more targeted support to our customers and partners around the globe.”