As part of its growth strategy for the new in-ear monitor solution-the 3DME—ASI Audio announced it has formed a partnership with Pro Audio/MI/Consumer Technology industry veteran Gregg Stein and his new company, Triple G Ventures, a “growth consultancy obsessed with delivering pragmatic business growth acceleration.”

“Gregg is one of the people in our industry I’ve always kept my eye on, his innovative approaches and genuine enthusiasm for new products and brands has always been refreshing and invigorating,” said Evan MacKenzie, ASI Audio VP of Sales + Marketing. 

“Triple G Ventures gets that sales and marketing must go hand-in-hand to create compelling product offers in modern and smart presentations to the customer,” he added. Triple G Ventures will help shape and inform ASI Audio’s journey through the current market climate with an eye towards sales channel development as well as capital investment. 

“ASI Audio’s innovative Active Ambient Audio technology is a game changer. The 3DME In Ear Monitor solution unites enhanced audio monitoring with true spatial 3D ambient ‘room’ sound and hearing protection into a single in-ear monitoring device enabling creators to experience audio the way it’s meant to be heard,” said Gregg Stein, Founder and CEO, Triple G Ventures. “Collaborating with the ASI Audio team to fuse hearing health with the intimacy and joy of performing live is genuinely exciting. The Triple G Ventures team is genuinely excited to bringing this new technology directly to musicians, houses of worship, and broader audio enthusiasts who need it most,” Stein added. 

Source: ASI Audio