Summary:
The EUHA Congress 2024 in Hanover, Germany, attracted around 8,700 participants, far exceeding expectations, and featured extensive programming with exhibitors, expert presentations, and a focus on future advancements in hearing acoustics.
Key Takeaways:
- High Attendance & Engagement: With 8,700 participants and over 130 exhibitors, the event drew significant attention and provided a platform for networking and learning.
- Focused Knowledge Sharing: The congress included a Knowledge Symposium with scientific talks and awards for notable research in hearing science.
- Future-Oriented Programs: Future Friday sessions addressed topics such as digital health and AI in hearing care, highlighting the industry’s forward-looking trends.
At EUHA Congress 2024 in Hanover, Germany, the EUHA recorded around 8,700 participants. This far exceeded the organization’s expectations.
The international industry event, including the hearing acoustics congress and industry exhibition, offered access to more than 130 exhibitors, 26 expert presentations, five tutorials, a special Future Friday program, free admission for trainees and students, and the new EUHA Live Area.
Right on Trend: EUHA Live Area
The welcome reception took place in the new EUHA Live Area, which was a central meeting and networking spot during all three days of the event. The stage program in the EUHA Live Area featured presentations on topics that complemented the congress program, and were well received.
Industry Exhibition
Over 130 exhibitors from 19 countries presented numerous innovations in Hall 6. The top four most represented exhibiting countries were Germany, China, Denmark, and France, with 58% of exhibitors hailing from Germany. A total of 230 trainees and students visited this year’s event in Hanover, where they gathered valuable information and were able to enjoy the local sights on guided tours.
Knowledge Symposium
The EUHA Knowledge Symposium kicked off the scientific lecture program, which was supported by 38 national and international speakers. Professor Torsten Dau from the Technical University of Denmark opened the event with a presentation entitled “New trends in technical compensation strategies for hearing aids.”
Afterwards, EUHA Vice President Eva Keil-Becker awarded EUHA sponsorship prizes. Maren Harries, MSc, received first prize for her topic “Evaluation of a new speech material for the Freiburg one-syllable test based on word frequency distribution.” Dr Martin Orf was awarded second prize; his topic was “Selective attention in multi-talker situations: Neural and behavioural mechanisms.” Alina-Sophie Bockelmann, BSc, was awarded third prize for her topic “Evaluation of simulated free-field presentation for listening experiments.”
The FDHA Foundation Prize was awarded by Prof Dr med Karin Schorn to Prof Dr Annette Limberger from Aalen University. She received the award in recognition of her valuable interdisciplinary collaboration between ENT medicine, phoniatrics and pediatric audiology, pediatrics and hearing acoustics.
Future Friday
On Friday, Theresa Schleicher spoke about the future of retail and the changing interests of consumers. PD Dr Benedikt Höing explained the use of AI in CI care. Sergi Rotger-Griful from the Eriksholm Research Centre in Denmark shed light on communication challenges for people with hearing loss. Finally, Prof Dr David Matusiewicz, an expert in digital health, provided insights into the digital transformation in the healthcare sector.
Looking Forward to Next Year’s Event
The next EUHA Congress will take place in Nuremberg October 22-24, 2025.
