BLUEMOTH, a developer of hearing wellness solutions, launched a virtual platform that gives users the freedom to discover and shop for premium hearing technology at home.
The company says it aims to empower users to optimize their hearing through the power of choice and a selection of expert-curated, up-to-date prescription hearing technology that seamlessly adapts to their lifestyle.
“Roughly 48 million adult Americans experience hearing loss and another 25 million report tinnitus, a constant ringing in the ears that often feels debilitating,” says Melanie Hecker, AuD, BLUEMOTH’s Founder and CEO. “Despite the need for an approachable and easy way to explore and test hearing devices, the industry has remained stagnant for decades. I’m excited and honored to bring BLUEMOTH to the world, offering consumers a new path to hearing wellness through our convenient, prescription-based, online experience to help people live their lives to the fullest.”
BLUEMOTH’s new model offers consumers with multiple pairs of hearing technology to try-on from home and experience in their everyday life. To utilize, users simply upload their prescription online and, upon evaluation from an audiologist, BLUEMOTH sends three hearing devices customized with users’ exact prescription. The hearing wellness brand has partnered with several major manufacturers to offer a curated selection of leading technology that is included within each personalized try-on box including: Phonak, Signia, and Widex.
After the home trial, consumers make an informed purchase online, all with ongoing support from BLUEMOTH’s team of audiologists.
“Following years of work as an audiologist, I’ve seen first-hand the stigma associated with hearing devices and the emotional toll of a hearing loss diagnosis,” continued Hecker. “Due to this barrier, people are prevented from taking their hearing journey into their own hands to improve their overall wellbeing and quality of life. By way of BLUEMOTH, a younger generation of consumers, who are often overlooked, will have access to high-quality hearing technology that blends seamlessly with their connected life.”
- Audiologist selected hearing tech: BLUEMOTH’s experts hand-selected the three most digitally-advanced hearing technology on the market. Each rechargeable pair incorporates AI and Bluetooth technology. Based on consumer preferences, BLUEMOTH sends three devices that match lifestyle and hearing needs.
- A home trial period: For a personalized experience, users can give each hearing device a trial run for up to 45 days to determine the best fit based on performance and lifestyle.
- Telehealth audiology and customer service team: A virtual team of expert audiologists on hand to calibrate devices, answer questions, suggest modifications, and more.