Myriad Health Solutions—a Tennessee-based health services firm—announced the acquisition of Tinniticil, an over-the-counter health supplement reportedly forumulated to provide relief from tinnitus symptoms.

Tinnitus is the hearing of sound when no external sound is present. While often described as a ringing, it may also sound like a clicking, hiss, or roaring. The sound may be soft or loud, low-pitched or high-pitched, and appear to be coming from one ear or both.  In some people, the sound causes depression, anxiety, or interferes with concentration.

With over 50 million Americans suffering from tinnitus according to the American Tinnitus Association (ATA) and very few treatment options available, Myriad Health Solutions aims to provide relief to millions of Americans with scientifically-advanced relief options, according to Myriad.

“Tinniticil is just one small piece of a much larger puzzle we’re putting together to provide relief from tinnitus for a large segment of the population,” said James Powell, president of Myriad Health Solutions. “So many people are told there is no cure for tinnitus and they’ll just have to live with it. We’re talking about millions of people here suffering day in and day out with no hope. That’s not good enough. While it’s true there is no definitive cure, there are plenty of solid treatment options out there that provide a substantial amount of relief.”

Tinniticil will be included in a new tinnitus treatment service (code name Bluebird) that is set to launch later this year by Myriad Health Solutions. Bluebird is reportedly the product of years of research into the causes and treatments of tinnitus and aims to pair individual causes with the most effective treatment options.

“What we’ve done is really remarkable,” said Powell. “We’ve completely ran away from the conventional way of thinking as it pertains to treating tinnitus and we’ve taken crowd-sourced data along with every research study we could find, including some of our own, and using advanced computing, we’ve identified dozens of proven treatment options for a number of different causes of tinnitus.”

“This is something that’s never even been attempted before and it works amazingly well. We’re looking to see how this technology can be effectively applied to other health conditions,” said Powell.

Source: Myriad Health Solutions, Tinniticil