Chadds Ford, Pa — Nearly 350 hearing health care professionals attended American Hearing Aid Associates’ (AHAA’s) 17th annual convention at the end of February in Orlando, Fla.

The event was framed around a broad-based agenda consisting of best practices for the varied roles in audiology practices along with key business management principles for practice owners.

Tina Soika, AHAA’s president, commented that the event was a benchmark for future events. "It’s not enough to host an event that sends attendees back to their practices with course materials and notes,” said Soika. "We want to send them back feeling recharged and excited about fresh ideas and new perspectives and with the confidence to achieve a level of success they didn’t think was possible."

The convention previewed some of AHAA’s latest programs and services, including a business performance tracking solution, Wake-Up Call, and a new Internet-based Pro Forma tool.

Attendees were also invited to join the "AHAA Associates Exchange Network," a newly established LinkedIn group created exclusively for the AHAA community to promote interaction and discussion.

Awards were also presented to recognize AHAA Associates’ achievements:

  • Leslie Soiles, AuD, New England Hearing Instruments, Shrewsbury, Mass, was presented with the evening’s highest honor, AHAA’s President’s Award, for her commitment to training, process improvement, use of solutions, and leadership.
  • The inaugural presentation of AHAA’s Organizational Development Award went to Linda Baker, AuD, Parker Center for Audiology, Parker, Colo.
  • John R. Salisbury, AuD, Clifton Springs Hearing Center, Clifton Springs, NY, earned the All The Right Things Award.
  • Laura Dennison, AuD, BC-HIS, Audiology Associates of Georgia, Lilburn, Ga, won AHAA’s Leadership Award
  • Diane Voelker, MS, CCC-A, FAAA, Ross Hearing Center, Merrillville, Ind, received the AHAA’s Growth Award.

SOURCE: American Hearing Aid Associates