January 17, 2008

Howard Leight has launched howardleight.com, a new Web site that offers visitors a 360-degree experience in fit, selection, protection and motivation, with a variety of content and technology, including product information, best practices in hearing conservation, and what the company reports is the industry’s first hearing protector selector.

"The new howardleight.com marks a tipping point in hearing conservation," says Renee S. Bessette, marketing manager for Sperian Hearing Protection, LLC. "We are committed to becoming a safety manager’s partner in managing their program, and our new site offers everyone the freshest tools to make Hearing Conservation happen."

A news release from the company states the new site was developed based on user feedback that identified the need for a more comprehensive online experience. In response, the company reports it has incorporated more in-depth product knowledge and selection resources, and turn-key motivational tools for use in any hearing conservation program.

•    Hearing protector selector helps people solve real needs by providing a range of solutions for their specific applications. Users can identify their noise exposure levels or specific ratings, product styles and/or features, and the most applicable results are recommended. These listings can be printed or instantly emailed to other people directly from the selector. Users can also learn about a variety of environmental considerations and preferences, or "Basics," when selecting HPDs.

•    Online product catalog features expanded product information on all Howard Leight® earplugs, earmuffs and accessories, including specifications, recommended applications, literature downloads and related resources.

•    Best practices in hearing conservation offers educational and program planning information, posters and other motivational materials, and the well-known Sound Source™ series of technical articles on hearing conservation topics.

•    Regionalized Content for the Americas, Europe and Australia/New Zealand. The site now offers access to product information, ratings and Hearing Conservation resources for each visitor’s specific geography.

The new site incorporates more user-friendly navigation, including tabbed pages, breadcrumb trails within sections and an enhanced site search functionality.

Source: Sperian Hearing Protection, LLC