The Rayovac ProLine hearing aid battery package was recently honored with an award for design excellence in the 2006 American Graphic Design Competition sponsored by Graphic Design USA and Adobe Systems.
The nationwide competition is open to all designs submitted by advertising agencies, design firms, corporate, institutional and publishing in-house departments, and others. It honors outstanding new work of all kinds, including print, packaging, point-of-purchase, Internet, interactive, and motion graphics.
“The award-winning Rayovac ProLine package features easily readable text size, appealing graphics, and a user-friendly dispenser,” says Tom Begley, division vice president—sales. “We understand that creative and appealing packaging and other design elements are important to audiologists as well as their patients.”
The competition received more than 10,000 entries and is among the most prestigious in the design world. It is also one of the most selective, with only 10% of all entries receiving honors.
[SOURCE: Rayovac, October 2006]