HealthAllies, AHAA Enter Into Partnership

HealthAllies® Inc, a Glendale, California-based UnitedHealth Group company, has teamed with the American Hearing Aid Associates (AHAA) network to provide discounted rates on hearing aids and other hearing health care services for its 20 million members nationwide.

HealthAllies is a discount medical plan that provides health care savings through employers, health plans, and direct to individuals. The AHAA network comprises more than 2,000 independent audiologists, hearing aid dispensers, universities, and hospitals nationwide. HealthAllies members will have access to savings of 20% off the retail price on a wide array of products from 26 manufacturers. They will also receive free value-added services such as quarterly cleanings and adjustments, yearly audiometric screenings, first-year loss and damage insurance and repair warranty, and batteries for the life of their hearing aids.

For more information, visit the AHAA Web site at

CareCredit Commemorates 20th Anniversary

CareCredit, Costa Mesa, Calif, a patient payment program, is commemorating its 20-year anniversary. Established in 1987, CareCredit was initially offered to dental practices to help patients pay for expensive non-covered technology. Over the next 2 decades, the company expanded into other health care markets, including audiology, where patients were required to pay a significant portion of the cost out of their own pocket.

Today, CareCredit is at work in more than 70,000 practices in North America and has been used by more than 6 million patients to get the care they need. According to the company, supporting research from an internal study shows that having the convenience of low monthly payment plans increases patients’ acceptance, leading to increasing hearing aid sales an average of 24%.

AVADA Acquires Wilson Hearing Centers

Hearing Healthcare Management (HHM), the parent company of Avada Hearing Care Centers, Louisville, Ky, acquired Wilson Hearing Centres, Cambridge, Ohio. The centers are under the direction of Steve Wilson, HIS, who has owned and operated vision and hearing centers in the Cambridge area for 27 years. Serving as Avada’s regional director, Wilson will continue to operate his present locations in Cambridge and Zanesville while establishing Avada’s presence in the central and east Ohio markets.

According to Avada, the company has approached 40% top-line sales growth over 5 years. It operates nearly 200 offices.

Sonic Innovations, Audigy Group Sign Support Agreement

Sonic Innovations Inc, Salt Lake City, signed a support agreement with Audigy Group LLC, Vancouver, Wash, a member-owned hearing care management company comprised of independent practitioners from across the United States. “We are currently Audigy’s top supplier of hearing aids and this agreement solidifies the relationship between us,” says Sonic Innovations President and CEO Sam Westover.

Brandon Dawson, founder and managing member of Audigy, says, “Sonic Innovations has been instrumental in providing our organization with leading hearing care technologies. The company’s commitment to new feature-laden quality products and excellent customer service has allowed Audigy Group’s co-owners to successfully transition a majority of their business to Sonic Innovations from other larger hearing instrument manufacturers.”


Arkansas Hearing Society Convention

The Arkansas Hearing Society 2007 Convention will be held August 3rd and 4th at The Peabody Hotel in Little Rock.

Guest speakers will include Charles Berlin, PhD, Mead Killion, PhD, and Gus Mueller, PhD. A total of 12 CEUs will be available.

For more information, contact LeAnn Jackson, (501) 454-9964, email: .